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Collection: AS I AM

"We want to give our customers, who primarily care for and style their own hair at home, the time and specialized attention they deserve. At the same time, our mission is to provide the very best products, education and customer service to each and every person who buys from us."

16 products
  • As I Am Curl Clarity Shampoo 8oz
    As I Am Curl Clarity Shampoo 8oz
    Regular price
    £12.59
    Sale price
    £12.59
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  • As I Am Leave-In Conditioner
    As I Am Leave-In Conditioner
    Regular price
    £8.99
    Sale price
    £8.99
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  • As I Am Moisture Milk Daily Hair Revitalizer
    As I Am Moisture Milk Daily Hair Revitalizer
    Regular price
    £15.99
    Sale price
    £15.99
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  • As I Am Twist Defining Cream 16oz
    As I Am Twist Defining Cream 16oz
    Regular price
    £19.99
    Sale price
    £19.99
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  • As I Am Curling Jelly Coil and Curl Definer 16oz
    As I Am Curling Jelly Coil and Curl Definer 16oz
    Regular price
    £16.89
    Sale price
    £16.89
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  • As I Am Coconut Cowash Cleansing Conditioner 16oz
    As I Am Coconut Cowash Cleansing Conditioner
    Regular price
    £10.49
    Sale price
    £10.49
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  • As I Am JBCO Shampoo 12oz
    As I Am JBCO Shampoo 12oz
    Regular price
    £11.99
    Sale price
    £11.99
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  • As I Am JBCO Conditioner 12oz
    As I Am JBCO Conditioner 12oz
    Regular price
    £11.99
    Sale price
    £11.99
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  • As I Am JBCO Leave-In Conditioner 8oz
    As I Am JBCO Leave-In Conditioner 8oz
    Regular price
    £12.39
    Sale price
    £12.39
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  • As I Am JBCO CoWash 16oz
    As I Am Jamaican Black Castor Oil CoWash 16oz with Vitamin C&E
    Regular price
    £11.99
    Sale price
    £11.99
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  • As I Am JBCO Curling Crème 8oz
    As I Am JBCO Curling Crème 8oz
    Regular price
    £14.49
    Sale price
    £14.49
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  • As I Am JBCO Moisturizing Masque 8oz
    As I Am JBCO Moisturizing Masque 8oz
    Regular price
    £13.89
    Sale price
    £13.89
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  • As I Am JBCO Smoothie 16oz
    As I Am JBCO Smoothie 16oz
    Regular price
    £11.99
    Sale price
    £11.99
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  • As I Am Dry & Itchy Olive & Tea Tree Oil Shampoo 12oz
    As I Am Dry & Itchy Olive & Tea Tree Oil Shampoo 12oz
    Regular price
    £11.99
    Sale price
    £11.99
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  • As I Am Dry & Itchy Olive & Tea Tree Oil Conditioner 12oz
    As I Am Dry & Itchy Olive & Tea Tree Oil Conditioner 12oz
    Regular price
    £11.99
    Sale price
    £11.99
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    Unit price
    per 
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  • As I Am Dry & Itchy Olive & Tea Tree Oil Leave-In Conditioner 8oz
    As I Am Dry & Itchy Olive & Tea Tree Oil Leave-In Conditioner 8oz
    Regular price
    £11.29
    Sale price
    £11.29
    Regular price
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