{"product_id":"lourich-professional-keratin-complex-hair-color-cream-120ml-permanent-hair-dye-full-coverage","title":"Lourich Professional Keratin Complex Hair Color Cream 120ml – Permanent Hair Dye Full Coverage","description":"\u003cp data-section-id=\"1a246zd\" data-start=\"214\" data-end=\"235\"\u003e\u003cspan role=\"text\" style=\"color: rgb(0, 0, 0);\"\u003e\u003cstrong data-start=\"217\" data-end=\"233\"\u003eDescription:\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-start=\"236\" data-end=\"587\"\u003e\u003cspan style=\"color: rgb(0, 0, 0);\"\u003eLourich Professional Keratin Complex Hair Color Cream is a \u003cstrong data-start=\"295\" data-end=\"333\"\u003epremium-quality permanent hair dye\u003c\/strong\u003e designed to deliver rich, vibrant, and long-lasting colour results. Formulated with a \u003cstrong data-start=\"420\" data-end=\"462\"\u003ekeratin-enriched nourishing cream base\u003c\/strong\u003e, this advanced formula helps protect and strengthen the hair while colouring, leaving it smooth, shiny, and healthy-looking.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-start=\"589\" data-end=\"794\"\u003e\u003cspan style=\"color: rgb(0, 0, 0);\"\u003eWith its \u003cstrong data-start=\"598\" data-end=\"621\"\u003elow ammonia formula\u003c\/strong\u003e, this hair colour cream ensures a more comfortable colouring experience with reduced irritation, making it suitable for both professional salon use and at-home application.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-start=\"796\" data-end=\"1042\"\u003e\u003cspan style=\"color: rgb(0, 0, 0);\"\u003eOffering \u003cstrong data-start=\"805\" data-end=\"853\"\u003efull grey coverage and intense colour payoff\u003c\/strong\u003e, Lourich provides a wide range of \u003cstrong data-start=\"888\" data-end=\"922\"\u003efashionable and natural shades\u003c\/strong\u003e to suit every style. The creamy texture allows for easy, even application, ensuring consistent colour from root to tip.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-section-id=\"ccm2dr\" data-start=\"1049\" data-end=\"1071\"\u003e\u003cspan role=\"text\" style=\"color: rgb(0, 0, 0);\"\u003e\u003cstrong data-start=\"1052\" data-end=\"1069\"\u003eKey Features:\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-start=\"1072\" data-end=\"1498\"\u003e\u003cspan style=\"color: rgb(0, 0, 0);\"\u003e• Keratin complex formula helps nourish and protect hair during colouring\u003c\/span\u003e\u003cbr data-start=\"1145\" data-end=\"1148\"\u003e\u003cspan style=\"color: rgb(0, 0, 0);\"\u003e• Low ammonia formula for reduced irritation and gentle application\u003c\/span\u003e\u003cbr data-start=\"1215\" data-end=\"1218\"\u003e\u003cspan style=\"color: rgb(0, 0, 0);\"\u003e• Provides full grey coverage with rich, vibrant colour results\u003c\/span\u003e\u003cbr data-start=\"1281\" data-end=\"1284\"\u003e\u003cspan style=\"color: rgb(0, 0, 0);\"\u003e• Long-lasting, fade-resistant colour with intense shine\u003c\/span\u003e\u003cbr data-start=\"1340\" data-end=\"1343\"\u003e\u003cspan style=\"color: rgb(0, 0, 0);\"\u003e• Easy-to-apply cream formula for smooth, even coverage\u003c\/span\u003e\u003cbr data-start=\"1398\" data-end=\"1401\"\u003e\u003cspan style=\"color: rgb(0, 0, 0);\"\u003e• Wide range of fashion and natural shades available\u003c\/span\u003e\u003cbr data-start=\"1453\" data-end=\"1456\"\u003e\u003cspan style=\"color: rgb(0, 0, 0);\"\u003e• Suitable for professional and home use\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-section-id=\"11gmp2v\" data-start=\"1505\" data-end=\"1525\"\u003e\u003cspan role=\"text\" style=\"color: rgb(0, 0, 0);\"\u003e\u003cstrong data-start=\"1508\" data-end=\"1523\"\u003eHow to Use:\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003col data-start=\"1526\" data-end=\"1827\"\u003e\n\u003cli data-section-id=\"pwqfdm\" data-start=\"1526\" data-end=\"1587\" style=\"color: rgb(0, 0, 0);\"\u003e\n\u003cp\u003e\u003cspan style=\"color: rgb(0, 0, 0);\"\u003eMix the hair colour cream with developer in a 1:1 ratio.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"teqphq\" data-start=\"1588\" data-end=\"1654\" style=\"color: rgb(0, 0, 0);\"\u003e\n\u003cp\u003e\u003cspan style=\"color: rgb(0, 0, 0);\"\u003eApply evenly to dry hair, starting 1–2cm away from the roots.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"mco6hc\" data-start=\"1655\" data-end=\"1708\" style=\"color: rgb(0, 0, 0);\"\u003e\n\u003cp\u003e\u003cspan style=\"color: rgb(0, 0, 0);\"\u003eWork through to the ends ensuring full coverage.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1vs65r8\" data-start=\"1709\" data-end=\"1772\" style=\"color: rgb(0, 0, 0);\"\u003e\n\u003cp\u003e\u003cspan style=\"color: rgb(0, 0, 0);\"\u003eLeave on for 30–45 minutes depending on desired intensity.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"hjv23n\" data-start=\"1773\" data-end=\"1827\" style=\"color: rgb(0, 0, 0);\"\u003e\n\u003cp\u003e\u003cspan style=\"color: rgb(0, 0, 0);\"\u003eRinse thoroughly with water and style as desired.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ol\u003e","brand":"Lourich 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